Plan Your Year with Editorial Calendars
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Plan Your Year with Editorial Calendars

Color-coding is a fun way to get creative with your calendars. My first experience with creating an EDITORIAL CALENDAR was in late 2008, shortly before publishing my first newsletter in January 2009. I named that monthly newsletter The Write Stuff … since I knew the focus of every issue would relate, in some way, to…

Why Articles Are ‘Good for Business’
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Why Articles Are ‘Good for Business’

Writing articles can quickly establish you as an expert in your industry. Once upon a time, the word “articles” made people think of either newspapers or magazines. And the articles were always written by journalists. Fast forward several decades (actually, centuries, since the first newspapers appeared in Europe during the 16th century), and articles are…

Creativity – Your Most Important Asset
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Creativity – Your Most Important Asset

Artists aren’t the only ones who get to be creative. Sharing stories in your content is one way to show off your OWN creativity! Much of creativity is “thinking outside the box.” Sometimes we just have to move the box around a little! I’ve always admired artists. Early in my life, I realized that creativity…

Let Your Articles Work for You Online

Let Your Articles Work for You Online

A few years ago, I wrote another article about article marketing: “Sell Yourself as an Expert – with Articles.” I’m covering this topic again because article marketing is such a powerful form of marketing (and self-promotion – this year’s theme). One well-known source of knowledge for SEO –Wordtracker – says that during the years since the Internet came…