This book is a true classic — a resource many writers probably already own. I was introduced to this book during my first semester of junior college. It was one of our required textbooks for English 1A. Because of how useful it was, The Elements of Style was one of the few books I didn’t…
The decision to start a blog doesn’t have to be complicated. But a blog CAN improve your site’s SEO (search engine optimization). Blogging has a longer history than I thought it did. I first heard the term “blog” when I was at a luncheon for a networking group I belonged to in the mid-2000s. The…
These sea turtles and starfish are constant reminders of past visits to the beach. About 9 years ago, I began buying artwork that reminded me of the ocean. It had been over a year since our family had been able to visit our favorite beach (Stinson Beach in Marin County, just north of San Francisco),…
“Repurposing content” is one way to describe what you’re doing when you re-use material you’ve used before … often in a completely different format. The first time I heard of “repurposing content” was in the mid-’80s. I had decided to try my hand at selling freelance articles, but knew I had a lot to learn…
This quote from Albert Camus has been a favorite of mine since I was in my early teens. “In the midst of winter, I finally learned that there was in me an invincible summer.” – Albert Camus I was only 13 or 14 when this quote of Albert Camus’s became one that I often repeated…
Taking shortcuts can sometimes be hazardous to your health — physically AND mentally. Ignoring signs like this to “get there faster” is usually a mistake. Early this year, I had to drive out of town to see one of my doctors in person. Prior to that, my visits with her had been on Zoom. (That,…
Google Sheets have been a lifesaver for me … especially when I’ve had to create spreadsheets. (Can you tell I’m not a fan of Microsoft Excel?) I’m not sure when I was first introduced to Google Sheets, but I think it was probably the summer of 2022 — when I started working with a client…
Publishing articles on LinkedIn can help you become more visible online and boost your credibility. You can let people know about your article in a post, too! After LinkedIn started allowing people to publish newsletters (in March 2022), publishing articles seemed to fade in popularity among many business owners. I’m a good example of that….
Oster Versa Professional Power Blender — my tool for preparing great smoothies for over a decade. Just over 10 years ago, I ordered a blender that was rated as being a good alternative to Vitamix … at a much more reasonable price: the Oster Versa Professional Power Blender. In the decade since then, I’ve used…
Memories of baking cookies with my mom may be one reason I prefer baking over cooking. But cooking is more similar to the way I run my business. The main difference between cooking and baking (other than the fact that most of us probably associate baking with desserts) is that you don’t have to worry…